|  | 4 July 2017HIGHERReviewEditorialShow something that someone likes and put it in front of him or her with an attractive price tag. They might overcome by a burning desire to buy it and would hardly consider whether it would fulfil any real need. That is the power of suggestion. One company that has made full use of this human psychology is Amazon. Although, Amazon has pioneered the eCommerce industry in many ways, personalized recommendation system was one its greatest innovations, which, indeed, is built on the Big Data the company gathers from its millions of customer transactions.Big Data is not just an Amazon thing now. Be it banking, healthcare or manufacturing, Big Data has made deep inroads into every industry sector. As per the industry reports, 78 percent of the enterprises in India see Big Data as a necessity for the development of better customer relationships. On the flipside, 53 percent of the organizations feel that there is a talent crunch to implement and execute Big Data projects.   The dearth of talented and certified analytics professionals in this industry has given the opportunity to the remaining lot  the professionals who possess skill as well as qualification to deal with large amounts of data  to earn more than what the CAs and Engineers with similar experience. Since the demand-skill gap seems to be widening in the Big Data sector, there is no better time than now to take up Big Data and Analytics as the `best  career move.' To help aspiring candidates to find the appropriate Big Data training programs, we have come up with `10 Best Big Data Training Institutes  2017.' We hope our efforts to create this exhaustive blue print, elucidating the ideas about the most promising Big Training partners would help the students and working professionals across the country to make accurate decisions about their study destinations. On the cover, we feature Study9, an emerging training institute headed by Rituparna Mukherjee, a self-made woman entrepreneur with a background of training and  teaching experience.Enjoy Reading. Sarath ShyamManaging Editorsarath@thehighereducationreview.comDo Not Wait When There is a Big OpportunityVol 5           · Issue 6-2     ·  July 05 - 2017Publisher & Editor               Alok ChaturvediManaging Editor                    Sarath Shyam Editorial Team                         Amrutha Ram                                                              Sneha Choudhury                                                             Raman Balakrishnan                                                             Prisila S                                                             Emmanuel Christi Das                                                              Suchita GonsalvesEditorial Queries                                                             Sales & Advertisement  Advertisement queries                Office                                              To Subscribe                             Visit www.thehighereducationreview.com/subscription  or send email  to   subscription@thehighereducationreview.comCover price is Rs. 150 per issue.Printed and Published By Alok Chaturvedi on behalf of BizprintMedia Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murigheshpalya, Bangalore-560017.Copyright © 2017 BizprintMedia Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.Prathyoosh.K.ShajiSamathaadvertise@thehighereducationreview.comNo.124, 2nd Floor, South Block, Surya Chambers, Airport Main Road, Bangalore 560017  Tel: 080-46441103T: 080-46441192HIGHERRevieweditor@thehighereducationreview.comCirculation Manager          Magendran PerumalGM Sales & Marketing          Monisha RavinarayanGroup Art Director                  Ashok KumarSr. Visualizer                       MaitreyeeVisualizers                                Vimalraj M                                                   Manjunath                                                  Sheethal M S                                                              Mohana krishnanHigherEducationReview
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