The Higher Education Review

If Some thing is worth acquiring, then it may not be easy to obtain, unless the pursuer is determined to put a lot of efforts and pain. This has been always the case with one of the toughest examinations on the planet-the Common Admission Test or simply, the CAT. Conducted by the prestigious IIMs in the country, around two lakhs aspirants register for CAT every year, but only a few end up in securing admission in the top-rated b-schools. While,India does not host too many reputed management colleges in its soil, the pressure of aspirants to perform well in exams like CAT is immense. A coaching institute with expert guides can be vital in such situations. However, many institutes in this sector limit themselves to study materials and run-of-the-mill classroom sessions, instigating the learners to drop out coaching centres in the middle of the course.

Preparing more than 1000 students in classrooms and 2500+ in online, CATKing with centres in Mumbai and Pune, spells a different story of success in this league. Vivek Kshirsagar, an engineer from IIT Gandhinagar, who cracked the CAT and grabbed admission in the prestigious IIM Bangalore with the help of CATKing, wrote in his testimony, “Concepts and syllabus would be covered by any other coaching classes, but CATKing helps us plan our preparation of topics, and stay motivated, Rahul Sir was the one to instigate the spark in me for MBA:- Success is the Best Revenge! words by Rahul sir kept me motivated.”Like Vivek, CATKing has helped many aspirants to find their true north. “It was a great journey at CATKing. The faculty members here are highly knowledgeable, dedicated and never hesitate to explain a concept any number of times, till we are clear with it,”writes Harshini who is now studying at her dream B-School, NMIMS. Radhika Sule who made it to JBIMS with CET 99.96 percentile says, “A huge thanks to Rahul Sir and the entire team at CATking for not only the amazing lectures but also the constant support and guidance during the entire preparation. The strategies to tackle the exam were truly game changing, the constant motivation by the CATKing team kept me driven towards my goal all the time.”

While, every student of CATKing has different takes on the way they were supported by the institute, most of them have one common thing to say at the end.“The credit for my success across all exams goes to CATKing and Rahul Sir. They have guided me, forced me and coaxed

me through every decision and at every juncture from converting SP Jain to bagging 99.9 percentile in CAT Verbal and get an IIM Ahmedabad Call. But Rahul Sir didn’t let me stop at this and coaxed me to focus on GMAT and today I am here at London School of Economics,” writes Neha Rathore.

"Preparing more than 1000 students in classrooms and 2500+ in online,CATKing with centres in Mumbai and Pune spells a different story of success in this league"

The Secret of CATKing's Success
Rahul singh,or as students fondly call him, Rahul Sir is the brain and backbone of CATKing,now a leading coaching institute that prepares students to crack exams like CAT, CET, NMAT, TISSNET, SNAP, GMAT, GRE and other BankPO Exams. Raised by a teacher-mother, the spirit of an academician already runs in Rahul’s blood. He says, “In our country, many people consider teaching as an alternative profession, because, most of us want to become engineers or management professionals. This is one challenge that Indian education system faces and at CATKing, I am working with people who are passionate about education and we teach our students in an organized manner.”

An alumnus of SP Jain and Harvard Business School, Rahul dones many hats today; he is a passionate trainer, a brilliant entrepreneur and a trust worthy mentor. More than everything, he understands the pulse of the millennial learners. Keeping the entire team rejuvenated we have the Management Leadership Program with management trainees from IIM Ahmedabad, Bangalore, Calcutta and NMIMS work in synergy to scale up the EdTech Space. “We are very active in digital platforms,”shares Rahul. The presence of Rahul and CATKing can be seen everywhere in the internet. His YouTube Channel and facebook page are already buzzing with more than 1 million followers. He is also active in Quora, where he answers all the queries related to CAT and other exams. “Internet is a very good source of knowledge. But, everything that is written there cannot be true. I personally overseas these platforms to ensure that our followers receive reliable content,”claims Rahul.

For CATKing and Rahul, content really matters. He explains, “Our material is prepared by toppers of CAT and every year, we make necessary changes with the recent updates. ”A team that comprises of IIMs, SP Jain, NMIMS, JBIMS and NIT alumni and students support Rahul in this endeavour. Indeed, most of them have personally gone through the test preparations and have secured a minimum of 99.9 percentile in one of their attempts. Jay, one of the CATKing alumni confirms this and writes,“ I made it to the top MBA institutes only because the teachers of CATKing led me even after cracking the written entrance exams. You will not find just teachers here, but mentors.

They are the best mentors. ”To enable the best results our Student Mentor, Anisha Mukhija MBA NMIMS 2013-15 Batch and Executive Management Harvard Business School(PMNO)ensure to keep track of each call getters performance and preparation to groom them for their D-Day with series of Mock Interview Sessions.

CATKing is not an institution that leaves students after the exams. The mentors at the institute handhold the students until they find admission in an institute of their choice. Rahul says, “We offer our help throughout the student life cycle. Where most of the institutions finish their syllabus and leave the students to study on their own,we offer our mentoring till their last exam; until the students get admission into the college. That is when the students need their teachers the most. We are the pioneers of live online classes to cater to the pan India audience with 400+ students at one time”

"CATKing is not an institution that leaves students after the exams"

Having converted MICA in his early years and the corporate exposure with General Electric and being on the other side recruiting from various campuses, Rahul ensures to deliver the right mentorship to the students. He adds,“It makes me very proud to make the MICA aspirants convert their dream to reality, which has transformed into outstanding results. The Case based approach at Narsee Monjee, we have been able to find the success mantra’s with a strong team of Mentors from NMIMS and Anisha lead the team with her expertise coming from the experience at Marico and Henkel.”

Personal care and attention is a ubiquitous quality of CATKing. That is the reason why the online programs of CATKing are always live, while most of the coaching institutes provide pre-recorded sessions to teach their students. Now, with CATKing, Rahul and his team are planning to take their services to people across the country through various digital platforms. “In a span of two years, we could become one of the best in the Maharashtra region. In the coming years, we want to continue this spirit to become the best in the nation,” concludes Rahul.

Rahul Singh,Founder and CEO
Rahul Singh completed his MBA from SP Jain Institute of Management and Research and holds Master of Information Technology from Virginia Tech. He has also pursued Executive Management (SPNM)from Harvard Business School. Among numerous awards, he has been honoured with Digital Transformation Innovator by Times Network 2016 and Social Entrepreneur of the Year 2015.

CATKing in Numbers
38+ IIM Call Getters
30/180 Students in MICA 2016-17 Batch are from CATKing
63+ NMIMS Converts across all branches