Higher Education Review Magazine

Higher Education Review ›› Magazine ›› July-2018 issue

Institute of Advanced Management: To Experience a Personalized Learning

Author : HER Team

HER Team

Maitreyee Chaudhuri, Founder-Director Institute of Advanced Management

A fresh graduate might easily grab a job initially on the basis of the grades he/she obtained in the academics. However, an extensive practical grounding is an inevitable requirement to remain as a successful professional in the competitive game of hospitality industry. Existing in the domain of hospitality management education for over three decades now, Institute of Advanced Management (IAM) is one among the handful of institutions that firmly stands on the approach of 'blended learning'. The kind of training IAM offers makes its students not only employable, but also let them sustain in the long run. Right from its inception, IAM has been focusing minutely on delivering value-based education to the students, assuring that they evolve as ethically sound and proficient professionals in future. IAM is notably the first Indian institute, which has been approved of delivering an international level degree programme.

The institute possesses a curriculum that is validated by international universities and is tailor-made to suit the global hospitality Industry. "The idea is to foster optimum application and analysis oriented learning rather than going for traditional theoretical one," shares Maitreyee Chaudhuri, Founder-Director, IAM. The management of IAM keeps a constant check on the curriculum and whenever needed changes are incorporated considering the dynamic nature of the industry. On the other side, the talented pool of faculty members makes it a point to include ample practical sessions and engage the students using technology and real-life simulations, enabling them to think analytically and strategically instead of blindly following the rote system of learning.

One of the oldest professional hospitality institutes in the country that has been approved by AICTE, IAM Kolkata is known as a leading supplier of skillful manpower

The institute hosts a dual degree course viz. Advanced Programme in Hospitality Administration (NSDC supported) and Bachelor in Tourism Studies (IGNOU) with an option of BA in Hospitality Management from the University of West London, UK (Top-up-degree). Chaudhuri pinpoints, "Our association with the University of West London, UK, has brought immense favor and perks to our students as well as the institute. The students get the chance to undergo the third and final year of the 3-year course at the University of West London."

Along with its dual degree, IAM offers certificate courses in Bakery, Culinary skills, Bar and Beverage Management. Students aspiring to study at IAM are asked to appear for an online admission test (Common Hospitality Aptitude Test) held at different centers across India, followed by group discussion and personal interview. "As our students are the upcoming generation of the hospitality industry and would be serving the top-notch organizations, we are bound to give detailed heed to the selection procedure," opines Chaudhuri. The students at IAM have to go through a rigorous training process. No matter whether it is in the campus or particular hotel, they enjoy the matchless industrial exposure. The national and international organizations such as Oberoi group of hotels, Taj group of hotels, Hyatt group of hotels, Hilton, Edinburgh, Four seasons hotel, London, Sheraton hotels, Niagra falls and so on provides training to the IAM students.


July 2018

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